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Elon Musk Warns About the Dangers of Artificial Intelligence

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Russian Soldier Selfie Drama: In Ukraine During Civil War?

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Apple iTime Is The Highlight In Jimmy Kimmel Prank [VIDEO]

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Social Media Marketing Metrics: Tools & Analytics For Measurement

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Content Marketing Ideas For Successful Brand Storytelling

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Mobile Video Ad Spend News: Apple Bans Install Ad App Practices, Use Tips For Success

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Google Panda 4.0 Update: New Algorithm Eats Sites Like Bamboo

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Somewhere.com, “Visual Platform For Work”, Is OTRIAD’s New Fave

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Top 2014 FIFA World Cup Ads: Nike, Adidas, Beats By Dre & More Beat Super Bowl Spots [VIDEOS]

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ABC’s “Rising Star” Show, App Bolsters Fusion of TV & Technology

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God-is Rivera is OTRIAD's Director of Social Media and Content. A journalism major that happily tripped and landed in digital marketing, God-is leads her team with both vision and laughter. She has headed successful content campaigns that yielded thousands of dollars in direct revenue and produced effective brand lift for clients. She also lives for all that is social and sharable, is a closet feminist, loves Tequila, and is determined to redefine the ideal of a working mom.


Digital campaigns & integrated marketing.

We analyze your brand's specific goals and metrics, and then create impactful marketing campaigns that resonate with your target audience. The end result is a cohesive strategy that delivers results across all channels, lifting awareness, inciting new behavior, and increasing revenue.


Effective social media is the gravity that keeps your target market in orbit around your brand. Social media drives the engagement that turns consumers into fans and advocates. OTRIAD offers full-scale social media strategies and campaigns, content development services, listening insight, application builds, and API integration.


Search marketing continues to be one of the most important tools in the digital marketing arena and we do it well. With extensive experience and a proven track record OTRIAD delivers measurable ROI. Utilizing in-house development and creative teams, alongside a true understanding of the entire business model, OTRIAD can leverage any depth of integration to improve margins.

Content development & strategy

Content has become one of the most important facets of a successful digital campaign. Great content must be both useful to the user and convey a brands top-level messaging. OTRIAD digs deep to develop content that will ignite dynamic digital communication and ensure your message reaches its target audiences through search, syndication, and promotion.


OTRIAD provides comprehensive affiliate program management and promotional services for global brands and retailers. From specialized content, to custom creative sets, we employ a series of custom services designed to proactively implement, manage, and grow your affiliate program.

Mobile & emerging platforms

Mobile market share is growing everyday and OTRIAD has the expertise to help you capitalize. Our mobile offerings include but are not limited to; mobile display, premium SMS, standard rate SMS, mobile web design, mobile application development, and mobile application distribution.

Business consulting

We help companies detect new business models, markets, and revenue opportunities facilitated by digital techniques. We provide operational consulting services and technology plans to help companies assimilate into the digital era.


An email marketing campaign is a bust if the target audience never gets a chance to see it. OTRIAD offers a managed ESP solution for clients who are truly dedicated to their email marketing initiatives. From creative design to deliverability, we will show you what your current ESP does not want you to see. The chances are very good that there is much more to this than you think.

Online Display

We use our extensive online display advertising experience and relationships to help businesses place their brand in front of both national and local audiences. From advanced targeting technologies, to cutting-edge rich media design, to attribution tracking, we make sure your brand's messaging is primed and placed for success.


Consumers need to feel comfortable and secure when purchasing online, which means brands must have seamless, easy to use payment processing options to provide a unified experience for their customers. OTRIAD offers custom check out selections, fraud protection capacities, and intricate reporting capabilities as part of our integrated payment processing services.


Sites like Medium, The Atlantic, Quartz & ReadWrite use large images that obscure the content to attract readers t.co/cqviCmPekd

How Social Signals Impact SEO, an important metric for marketers [Infographic] t.co/PwZv4I9L3z

How to Become a Top-Performing Content Marketer on LinkedIn t.co/xeEgo3uf1f

Why brands should care about Pinterest [5 charts] t.co/lfQpxLe1nT

Meet ScoopWhoop, the Indian clone of BuzzFeed t.co/MkTheX355e

3 Start-Up Lessons From TV Such As Bravo's now defunct Start-Ups: Silicon Valley & TechStars on Bloomberg TV t.co/xIshPH8T1C

Pinterest has purchased Icebergs, a company that allows creatives to collaborate on projects online. t.co/h135izk96l

Findings from the fifth annual Adobe Mobile Consumer Survey on the "mobile elite" t.co/yEmpnLUN5q

The Skully Smart Motorcycle Helmet Sharpens Your Senses On The Road #wearabletechnology t.co/VNBPldtjMn

MTV Brings Back House of Style as Multiplatform Native Ad; Integrates two of its iconic shows with Unilever brands t.co/xe8NXPBvsU

Parenthoods Debuts A Mobile Social Network Just For Moms And Dads t.co/qjLS7isGxU

21 Digital Marketing Trends & Predictions for 2015 t.co/fca6O75i1G

Old Navy rolled out Twitter-enabled vending machines in Japan for free flip-flops. Others offer freebies for social t.co/xR5Qs9gg69

How reality shows like Drag Race, Top Chef, Project Runway cast brands in a starring role t.co/iPdpe5EKeJ

Unique approach and innovative concepts, that's what we do for all of our clients no matter the… t.co/rIcfU6w85X

Keyword rich anchor text for SEO is no longer a useful tactic for SEO web content, says expert t.co/S7gMjG0xux

Recruiting startup, Hired expanded their services to include a recruiting category for VPs of engineering and CTO’s. t.co/PzWmAMNdHl

The Types of Brand Videos Consumers Want to Watch t.co/iHQWFCHeh5

Web & Mobile App Data Linked for Ad Targeting By Quancast, @PerezHilton is an early tester t.co/de3NgBsaaE

..@Yahoo has fully integrated @comScore audience verification service into its ad buying and reporting platform. t.co/FCRRZdd8w4